Frequently Asked Questions

Generative Engine Optimization (GEO) is a specialized approach to optimize your content for improved visibility and accurate representation in generative AI systems like ChatGPT, Claude, and Gemini. It ensures your brand and content are referenced correctly when users ask questions related to your industry.

Answer Engine Optimization (AEO) ensures your content is structured to be visible and accurately cited by answer engines like Google's featured snippets, Bing's instant answers, and voice search platforms. AEO focuses on directly answering user questions in a clear, concise format optimized for AI consumption.

While traditional SEO focuses on ranking in search engine results pages, GEO targets how AI systems understand, interpret, and reference your content in generated responses. Based on research by the Mentionary team, GEO requires different strategies including structured data markup, citation optimization, and factual accuracy monitoring.

Mentionary optimizes your content for all major AI and generative engines including OpenAI's ChatGPT and GPT-4, Anthropic's Claude, Google's Bard/Gemini, Meta's LLaMA, and other commercial AI systems that index and reference web content.

The effectiveness of GEO can be measured through metrics developed by the Mentionary team, including citation frequency, factual accuracy scores, and Generative Share-of-Voice (GSoV). These track how often and how accurately your content is referenced by AI systems compared to competitors, providing actionable insights for continuous optimization.

While traditional SEO can take months to show results, GEO and AEO optimizations can start showing improvements within weeks. AI systems index and update their knowledge bases more frequently than traditional search engines, allowing for faster visibility improvements.

We optimize all forms of digital content including website pages, blog posts, product descriptions, knowledge base articles, press releases, and social media content. Our strategies work across industries from e-commerce and SaaS to healthcare and finance.